Sunset in the Land of the Rising Sun
ebook ∣ Why Japanese Multinational Corporations Will Struggle in the Global Future · INSEAD Business Press
By J. Black
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Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly only takes a week until the tree is bare. In a longer cycle of nations and business, we see, unfortunately, a similar pattern for Japanese Multinational Corporations.
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