Marketing Fundamentals

ebook ∣ 3-in-1 Guide to Master Marketing Strategy, Marketing Research, Advertising & Promotion · Marketing Management

By Santino Spencer

cover image of Marketing Fundamentals

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Format

ebook

Series

Marketing Management

Author

Santino Spencer

Publisher

Guillaume Tellers

Release

05 July 2023

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Subjects

Business Nonfiction Marketing & Sales

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Marketing Fundamentals - 3 Manuscripts in 1 Book, Including: Marketing Strategy, Business Branding and Marketing Analytics.

1)

MARKETING STRATEGY:

7 Easy Steps to Master Marketing Fundamentals, Advertising Strategy, Marketing Management & Research.

YOU'LL LEARN:

  • How to understand the customer
  • Ways to navigate market analysis
  • The importance of the role that competition plays in strategy
  • Why distribution matters to your brand and consumers
  • The importance of the Marketing Mix
  • The purpose of conducting financial analysis
  • How to review and assess your marketing strategy
  • And much more!

    • 2)

    BUSINESS BRANDING:

    7 Easy Steps to Master Brand Management, Reputation Management, Business Communication & Storytelling.

    YOU'LL LEARN:

  • Importance of branding
  • Understanding brand purpose with examples
  • Actionable steps that will help you build a brand trusted by people
  • Identifying the audience for your brand
  • Types of competitors and tips on identifying them
  • A comprehensive guide to market research
  • How to formulate your mission statement
  • Choosing the right brand name
  • Marketing strategies to spread the word about your brand
  • Innovative ideas to make your brand stand out
  • And much more!

    • 3)

    MARKETING ANALYTICS:

    7 Easy Steps to Master Marketing Metrics, Data Analysis, Consumer Insights & Forecasting Modeling.

    YOU'LL LEARN:

  • How to determine stakeholders
  • Ways to navigate data integration
  • The importance of key performance indicators
  • Ways of implementing analytics
  • The importance of data governance
  • The purpose of conducting financial analysis
  • The role of IT
  • How to measure success
  • What to look for with Vendors
  • And much more!


    • Format

    ebook

    Series

    Marketing Management

    Author

    Santino Spencer

    Publisher

    Guillaume Tellers

    Release

    05 July 2023

    Share

    Subjects

    Business Nonfiction Marketing & Sales
    Marketing Fundamentals