Let's be honest: the financial outlook isn't great. However, as long as they act now, businesses can keep afloat. Beat the recession: A blueprint for business survival contains the best current thinking on how to survive in the present global economic downturn. Beat the recession is a practical toolkit containing invaluable and practical advice to help owners of businesses, large or small, to weather the economic storm and emerge triumphant. There's no padding, no waffle or theory, just 100% turn-this-business-around-now value. Beat the recession has been written for business owners and managers who just want to get straight to the facts. It contains more than 170 brilliant ideas that can be implemented straightaway to strengthen and increase company performance, including the key areas where readers can make, or break, their business; practical steps that need to be taken right now to ensure survival; insights on how readers can implement these measures across their businesses; step-by-step action points to guide them through problem areas; secrets for keeping morale high and tips to increase productivity and equip businesses to weather the economic storm and emerge from it stronger and more competitive.