Whether you regularly follow entertainment and gossip news, or wondered "Corbin Who?" when you saw the recent ALA READ poster, Pop Goes the Library will help you connect with your users and energize your staff. Pop culture blogger-librarians Sophie Brookover and Elizabeth Burns define what pop culture is (and isn't) and share insights, tips, techniques, and success stories from all types of libraries. You'll discover practical strategies and ideas for incorporating the pop culture passions of your users into collections, programs, and services, plus a range of marketing and outreach ideas, technology tools, and ready-to-go programs you can start using today. Here is an eye-opening book that's as much fun to read as it is to apply!