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The Internet's importance in today's business landscape is undeniable.
Consumer perceptions of corporate online visibility and marketing efforts grow more critical each day. To meet this demand, however, the study concluded that many major corporations, while aware of changes needing to take place within the organization, struggled to follow-through with implementation.
The key questions they recommended established businesses ask themselves are:
By analyzing major e-business companies and their marketing model, the study unveiled ten identifiable criteria for success along the customer life cycle in the new economy.
The following chart arranges each critical success factor:
Ten Success Factors in E-Business
Viewed more closely, the companies analyzed each had practices in place to address the following steps:
In this audiobook we will analyze every single aspect of these billionaire dot.com.
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