Lessons in Search Engine Optimization

ebook Google SEO 2023 · Lessons in Digital Marketing

By Karen Noil

cover image of Lessons in Search Engine Optimization

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Search engine optimization (SEO) is the process of making sure that the content on your website, no matter the industry and audience it is for, is good enough for search engines to give it a high ranking. When you employ search engine optimization, your website's chances of showing up as one of the top search results increases. This is important because anyone who does a search on the likes of Google is bound to click on the topmost search results.

In this book Google SEO 2023 book, you will learn SEO best practices, techniques, and tools for the following:

  • On-Page SEO
  • SEO Auditing
  • Off-Page SEO
  • Keyword Research
  • Local SEO
  • International SEO
  • Technical SEO
  • Domain Authority and Link Building
  • Mobile SEO
  • Measuring and Tracking SEO Results
  • Lessons in Search Engine Optimization