Lead with a Story
audiobook (Unabridged) ∣ A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire
By Paul Smith
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LEADERSHIP STARTS WITH STORYTELLING
With clarity around your message, you will energize those you lead and create a vision they can buy into. But first, you must first write the story that will get them excited and ready to execute.
Clarity is key for any successful leader, so much so that top corporations, such as Micorsoft. Nike, Proctor and Gamble, Kimberly Clark, and many more, have incorporated storytelling into their leadership training programs. These companies know that before you can become a strong leader, you must first master the art of storytelling so you can communicate your vision to your team and inspire them to execute on objectives.
The power of storytelling will allow you to:
If you want to be a leader others want to follow, you must master storytelling and use that skill to communicate a vision that your team can support.
Accompanying graphics and appendix are included in the audiobook companion PDF download.
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