The Target Story (Summary)
ebook ∣ How the Iconic Big Box Store Hit the Bullseye and Created an Addictive Retail Experience, The Business Storybook
By Bill Chastain
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getAbstract Summary: Get the key points from this book in 10 minutes.
George Draper Dayton stood on a corner in Minneapolis in the 1890s, counting passersby. Local conventional thinking at the time held that businesses should open only downtown. But Dayton was never a conventional thinker. Based on the number of people he counted that day, he decided to buy uptown. This was the first of Dayton’s many sound business decisions. His new store became the precursor to the Target department store chain. In this interesting corporate profile, Bill Chastain captures Target’s history and explores the strategies that kept it going strong into the 2020s.
Book Publisher:
HarperCollins Leadership
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