The Kenya Association of Manufacturers (KAM) is the representative organization for manufacturing industries in Kenya. In pursuit of its core mandate of policy advocacy, KAM promotes trade and investment, upholds standards, encourages the formulation, enactment and administration of sound policies that facilitate a competitive business environment and reduce the cost of doing business.
Impact assessment/evaluation is done after a policy change to determine its impact or lack thereof. The report shows how the Business Advocacy Fund made a point of attempting to assess the impact made by KAM. Since 2008, KAM has been advocating for reforms to curb illicit trade. Illicit trade exposes local manufacturers to unfair competition, but also puts the general public at risk by exposing them to substandard or counterfeit goods whose suitability for use is not assured.