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为了解决谈判中的种种难题，本书作者以谈判专家的角度，从20年的谈判实战经验中，提炼出18种活学活用的谈判思维，72条行之有效的谈判战术。"阮囊羞涩法""验光师傅法""游行花车法""意式香肠法"......这些生动形象、饶有趣味的实战战术，正是突围博弈困境的绝佳路径，助你在谈判场上纵横捭阖、从容应对、扭转局势、制胜谈判！
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