Metaverse Management. Sounds logical doesn't it? I mean, at first glance. After all, everything in life needs to be managed.Right?

Basically management comes down to two things. Doesn't it.? Knowing what needs to be done. And how much time will be needed to do it.

You know how to prepare your breakfast. How much time it will take to take the kids to school. And, equally important, managing the traffic.

But that's the thing about "managing" the metaverse.

How can you manage something that's as solid as morning fog? And that's exactly the current state of what's being referred to as "The Metaverse."

There's no , even general, agreement on exactly "what" the metaverse is. Ask 10 different people and you'll get 10 different answers. It's internet 3.0 to some. The expansion of our current internet. A hybrid that's a mix of real and virtual Worlds to others.

Bottom Line: You can't manage anything, until and unless you understand "What" it actually is. 

In this from the trenches book, social media expert Orion Zander guides you to that understanding.