You know how to market your book... but is the book itself making it harder to gain traction?

This is a question that all writers and authors struggle with. We aren't always great at evaluating our own work, whether we are new to publishing or on our twentieth book. And the answers we get from other authors is usually to:

But here's the thing—your back catalog is not dead weight. You worked hard on your book or series and there's no reason you can't get it selling better...

Editing For Marketability is new and different. It's an advanced approach to writing-to-market that breaks down why books sell based on persuasive writing techniques found across storytelling, branding, psychology, public relations, and marketing. And yes, it applies readily to novels—I share the how in the book!

When you practice marketability editing, you take your story through the Book Virality Stack, a framework with six virality factors that helps you see where your book has marketing hooks and where it doesn't. I teach you how to improve your marketability under each factor so you get to choose. I also teach you how you can better emphasize the various hooks you already have in your book if you've already published and don't have time for a full edit.

You can use this framework to:

You became a creative to express yourself and share your stories. Editing For Marketability helps you connect to a larger audience without sacrificing your characters, plot, or autonomy over your work.