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本书讲述了"微演说前的设计"；设计前细分听众、设计中谋篇布局、设计后重点练习；"微演说时的呈现"：呈现前恐惧突破、呈现中三言并进、呈现后反思修正；细化到语音、语调、肢体表达、第一印象等。同时，书中列举了多种方法，如结构部署中的凤头豹尾、开场白ABC法则、克服恐惧的方法等。
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