Strategy 2030 of the Asian Development Bank (ADB) recognizes the "increasingly diversified and sophisticated" needs of its clients. The bank commits to "customizing its approach to meet the varying needs of its diverse client base" and "supporting innovative financial products and facilitating a culture of innovation and responsiveness to changing client needs." ADB Client Perceptions Survey 2020 probes on these evolving needs and whether ADB is meeting them. Respondents represent more than 40 countries in Asia and the Pacific, and more than 20 in other regions. Key findings reveal high level of familiarity with ADB together with a positive trend in the overall usefulness of ADB knowledge products, and services. Conversely, responsiveness and collaboration with developing partners necessitates for improvement.