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The Tipping Point

How Little Things Can Make a Big Difference

by Malcolm Gladwell Author · Author Narrator

audiobook

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Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.


The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Publication Details

Publisher:
Hachette Audio
Imprint:
Little, Brown & Company
Edition:
Abridged
Publication Date:
2006

Format

  • OverDrive MP3 Audiobook 84.5 MB
  • OverDrive Listen 84.4 MB

Malcolm Gladwell (Author)

Malcolm Gladwell is the author of five New York Times bestsellers: The Tipping Point, Blink, Outliers, What the Dog Saw, and David and Goliath. He is also the co-founder of Pushkin Industries, an audio content company that produces the podcasts R...

More about Malcolm Gladwell
The Tipping Point
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