The 4 C's Formula

ebook Your building blocks of growth: commitment, courage, capability, and confidence.

By Dan Sullivan

cover image of The 4 C's Formula

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Have you ever wondered why some people are super-achievers and seem to go from success to success while others never seem to get out of the starting blocks?


In my 40 years of coaching high-achieving entrepreneurs, I've noticed that they all go through a process to help them break through to the next level of success. I call this process The 4 C's Formula.


The 4 C's Formula is a universal process that can be used by anyone who wants to achieve greater success in any part of their life.



The 4 C's Formula