Now all personal growth coaches, who have been bred as uncut dogs, unanimously repeat that for success you need to get out of your comfort zone. And if the comfort zone is warm, cozy and luxurious, then outside of it there is manure, a wooden toilet and a daring girl next to it. At least for Sergei Nikolsky, a millionaire, womanizer and self-confident male. Not every oligarch can do such a test, but what can't you do for a nice prize?