"Color Logic for PowerPoint" provides the key to tapping the power of color for successful presentations. First, on a technical level, the topics of how a computer, the projector and the site affect presentations are covered. Second, optical effects - how to use color for legible text and eye-catching effects - covers the pitfalls of choosing the wrong colors for text and solutions for selecting the best colors for legibility and attracting attention. Third, the book presents guidelines for creating attractive visual designs that sustain interest and enhance presentations. Tips for maximizing the impact of photographs to enhancing charts and graphics are covered in detail. Fourth, how colors communicate meaning and serve as a source of subliminal effects is covered in theory and application. A concise analysis of the symbolic meaning of 77 of the most commonly used colors (with RGB and HEX formulas) are included. Formulas for colors that pack the right symbolism for any presentation are right at your fingertips. Descriptions and symbolism of over 137 PowerPoint template designs (1997- XP versions) is also included as a powerful resource.