"A Guide to Color Symbolism" is a concise guide to color meanings of over 100 distinct colors. The introduction of the publication presents helpful information about color communication, design application, color variables, and includes a special section entitled "Tips for Color Communication - Global Design and Web Sites". Part I - A concise analysis of the symbolic meaning of nine basic colors: red, orange, yellow, green, blue, purple, black, white, and gray. This includes information about the positive and negative associations, classic and contemporary symbolism of each of these basic color groups. Part II - One hundred and seven large swatches of individual colors accompanied by the specific meaning of each one. RGB (Red, Green, Blue) and HEX formulas for each color are included as an accurate reference for any purpose. Information about color symbolism and formulas are provided for the following colors: Red (19 swatches - variations of red) Purple (18 swatches -variations of purple) Blue (14 swatches -variations of blue) Blue-Green (2 swatches -variations of blue-green) Green (27 swatches - variations of green) Yellow (11 swatches - variations of yellow) Orange (6 swatches - variations of orange) Brown (7 swatches - variations of brown) Black & White & Grey (4 swatches) NOTE: Excerpts from "A Guide to Color Symbolism" recently appeared on TV to document color theory on the Sundance channel's "Anatomy of a Scene."