Trusted
ebook ∣ The human approach to building outstanding client relationships in a digitised world
By Lyn Bromley
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In a world of increasingly digitised interactions, connecting on a human level is more valuable than ever. Being competent and doing a really good job is simply not enough. Today we must have the ability to create impact and maximise our personal presence in order to be positively memorable. Being a brand ambassador for our business and being able to engage with others confidently in order to build successful, professional relationships is key to outstanding performance.
By focusing on the skills that affect the client's experience and the company's ability to deliver excellent service, your organisation can gain a competitive advantage. You will benefit from improved profits, higher employee retention, a better reputation and sustained growth.
Discover the 'T-Spot' Model, and learn how to beat the 'credibility thief' while our 'credibility sleuth' helps you to find the improvements that will transform your business.
Trusted is full of inspirational ideas, top tips and insights from our experience of helping our clients to deliver service excellence and become world-class organisations.
|Shortlisted for the Judges' Choice Award, The Business Book Awards 2017
In a world of increasingly digitised interactions it's more essential than ever for businesses to connect with their customers and staff on a human level.
Trusted gives clear strategies to build and maintain deep professional relationships, authentically. The revolutionary T-spot model explores the five essential areas that must be aligned to create professional trust - mindset, communication, interaction, behaviour and professional image - and reveals where the 'credibility thief' is damaging that trust and, ultimately, your profits.
Beautifully designed with concepts illustrated visually throughout, Trusted is full of inspirational ideas, top tips and insights drawn from the authors' work with world-class organisations. It shows leaders how to focus on the skills that impact on the client experience and the company's ability to deliver outstanding service, resulting in improved profits, employee retention, company growth and competitive advantage.
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