Strangers to Superfans
audiobook (Unabridged) ∣ A Marketing Guide to The Reader Journey · Let's Get Publishing
By David Gaughran
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From the author of Let's Get Digital and Amazon Decoded, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of your Ideal Readers, and forces you to view marketing from their perspective.
The Reader Journey is a new marketing paradigm that maps out the journey your Ideal Readers take in their transformation from strangers to superfans.
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