Risk Communications is a skill that can enable you to communicate like a great leader during difficult situations - and to make sure that what you say is remembered. During high-stress, high-concern, controversial or low-trust situations, normal ways of communicating change. Attention spans shrink and 'mental static' severely limits the ability to listen. This medical fact underpins the central theme of this book: In situations of high stress, high concern, high stakes and controversy — THE GROUND RULES OF COMMUNICATION ARE DIFFERENT!! "The Lowdown: Dodging the Bullet – Effective Risk Communication Skills" summarises some of the science behind risk communications, chronicles the four main theories of risk communications and gives you practical advice that will help turn you into a great communicator, both at work and at home - no matter how stressful the situation!