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本書內容包括網路視覺營銷概述、網路視覺營銷基礎知識、網路視覺營銷互動設計、數據化營銷、交互式情境設計方法等。目前市面上網路視覺營銷類的書籍較匱乏，而作為越來越重要的網路營銷與網站建設推廣的重要交叉領域，本書將及時滿足各方需求。
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