Survey of Law Libraries: Library Role in Market Research and Strategic Planning
ebook ∣ Survey of Law Libraries
By Primary Research Group

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This study looks closely at the involvement of law librarians in market research and strategic planning for their parent organizations. The 70-page report gives detailed information on how law librarians view their roles and what tasks and assignments they typically perform in these key areas. In open ended questions, the survey participants discuss their assignments and offer advice to their peers. In addition, the study gives highly detailed data on the library role in setting up alerts, competitor profiling and other forms of competitive intelligence, market research, selection and operation of marketing software and applications, responses to requests for proposal and other areas in which law librarians are increasingly asserting themselves. The study also provides detailed quantitative info on the percentage of law librarians who feel that their role in market research and strategic planning has increased, decreased or remained about the same in recent years.