They call themselves involuntary celibates. Beta males. Perfect gentlemen. Self-proclaimed victims of a society obsessed with wealth and superficiality. A loosely-knit group of misfits fueled by entitlement and rage, they have never had a proper leader.

Until now.

He is a genius. A visionary. A madman. The mastermind behind the most diabolical business venture the world has ever known. The product? Control. Of the female mind.

Every woman's worst nightmare has just been upgraded from a crime... to a business model.