Here is the fascinating story of the Xerox investment and the step-by-step planning that enabled Samuel Mitchell to achieve this tremendous financial success. It takes most of us years of study, care, attention to detail, frustration, disappointment, and some profits to make money in the stock market. But Sam's fundamental philosophy of never taking a loss served him in good stead and he proceeded with amazing speed to become a millionaire. Properly applied, his ideas can serve you in a similar profitable fashion.