The witch as a cultural archetype has existed in some form since the beginning of recorded history. Her nature has changed through technological developments and sociocultural shifts—a transformation most evident in her depictions on screen.

This book traces the figure of the witch through American screen history with an analysis of the entertainment industry's shifting boundaries concerning expressions of femininity. Focusing on films and television series from The Wizard of Oz to The Craft, the author looks at how the witch reflects alterations of gender roles, religion, the modern practice of witchcraft, and female agency.