Do you dream of becoming the next Richard Branson or Anita Roddick? Are you ready to be your own boss but not sure where to start, waiting for that lightning bolt moment of inspiration to strike? Does the idea of writing a business plan terrify you? Becoming your own boss is easier than you think! Businesswoman and entrepreneur Sonia Williams has done all the hard work for you. In Sonia's new book "Start Me Up!" you will find over 100 innovative and achievable business concepts and practical advice that will have your business up and running in no time. Some of Sonia's novel ideas make the most of modern technology; others put a new spin on tried and tested ventures. Sonia also suggests ideas for cultivating your own business nous, including advice on how to spot a trend (and how to avoid fads!), how to identify niche markets, how to write a business plan, how to avoid common first-timer pitfalls, and how to develop your online presence.