Hammer MC is the director at a construction site. However its not a normal building project where trucks, cement, wood, and workers wearing hardhats are busily employed. But this is a project that builds character through poems. Each poem is filled with a lesson of virtue designed to last a lifetime. The author has carefully compiled illustrations that are consistent with each poem to give a more profound impact. Author poet Humphrey gives us a definitive approach to instilling virtues early in the hearts of children to promote productive adults.