White Space Is Not Your Enemy

ebook A Beginner's Guide to Communicating Visually Through Graphic, Web and Multimedia Design

By Kim Golombisky

cover image of White Space Is Not Your Enemy

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Designing a brochure or web site without an art background? Step away from the computer and read this breezy introduction to visual communications first. Written for non-designers, White Space is Not Your Enemy is a practical graphic design and layout text introducing the concepts and practices necessary for producing effective visual communications across a variety of formats, from print to Web.

This beautifully illustrated, full-color book covers the basics to help you develop your eye and produce attractive work. Topics include:

  • The basics of effective design that communicates its intended message
  • Pre-design planning
  • 13 Layout Sins to avoid
  • Basic typography
  • Working with color
  • Storyboarding for video, Web, and presentions
  • Information graphics
  • Mini Art School—all the basics in one chapter
  • Outputting your work
  • Finally—the basics of layout, design, and visual communication for print and web in one easy-to-digest book!
  • "Try This" sections in each chapter include fun, hands-on activities to develop skills.
  • The companion web site includes text and photo support material; video clips that put the principles in practice; interactive multimedia components; and links.
  • White Space Is Not Your Enemy