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Tourism in the Arab World

An Industry Perspective · Aspects of Tourism

by Hamed Almuhrzi Editor · Hafidh Alriyami Editor

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This book is the first to explore Arabic tourism from a business viewpoint, rather than taking a sociological, anthropological or political stance. It focuses on business planning, management and marketing destinations in the Arab World, which are topics crucial for industry stakeholders and which have previously been neglected in the tourism literature. The book examines similarities and differences in the emergence and development of the tourism industry in countries across the Arab world as well as its inbound and outbound travel flows. It analyses several different aspects of Arabic tourism including tourism policy, organisation and planning, tourism product development, destination marketing and consumer behaviour. This volume will be of interest to postgraduate students and researchers of tourism studies, business and Middle Eastern studies.

Publication Details

Publisher:
Channel View Publications
Publication Date:
2017
Series:
Aspects of Tourism

Format

  • Kindle Book
  • OverDrive Read 2.2 MB
  • Adobe PDF eBook 2.7 MB
  • Adobe EPUB eBook 2.2 MB

Hamed Almuhrzi (Editor)

Hamed Almuhrzi is Assistant Professor and Head of Department, International Business Administration, Rustaq College of Applied Sciences, Ministry of Higher Education, Oman. His research interests include visitor studies, visitor experience, herita...

More about Hamed Almuhrzi
Tourism in the Arab World
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