Fundamentals of Sales Management (Summary)
ebook ∣ For the Newly Appointed Sales Manager
By Matthew Schwartz

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getAbstract Summary: Get the key points from this book in less than 10 minutes.
Sales managers need much more than sales skills to manage successful selling teams, especially within a corporate environment. When you move up from salesperson to sales manager, you need to develop sales plans, recruit and hire talented people, and manage many new demands on your time while motivating, mentoring and coaching your staff. Sales and marketing consultant Matthew Schwartz provides all the information you should know as you make the transition into your new role. Although Schwartz tends to stray unnecessarily into the dry, academic world of communication, motivation and leadership theory, his practical advice is well worth your time. getAbstract suggests that new sales managers keep this instructional book close by as a useful reference.
Book Publisher:
AMACOM