Beyond the Obvious (Summary)
ebook ∣ Killer Questions That Spark Game-Changing Innovation
By Phil Mckinney
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getAbstract Summary: Get the key points from this book in less than 10 minutes.
You can be as creative as Pablo Picasso or as innovative as Steve Jobs – or close – no matter who you are. Just follow the practical new-ideas system developed by "Innovation Guru" Phil McKinney, formerly a chief technology officer at Hewlett-Packard. His step-by-step innovation guidelines help you out-innovate your competitors, and develop new products and services. getAbstract finds his methods helpful for those competing in today's "creative economy," where great ideas are the hottest currency.
Book Publisher:
Hyperion
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