The New Rules of Sales and Service (Summary)
ebook ∣ How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business
By David Meerman Scott
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getAbstract Summary: Get the key points from this book in less than 10 minutes.
Web-based communications advances are turning sales inside out and upside down, transferring dynamic selling power from salespeople to buyers. Notably prescient marketing and sales strategist David Meerman Scott explains how discerning salespeople can leverage today's technology to become stars. Scott's very detailed table of contents, interesting stories, highlighted main points and bulleted lists make his instructions relatable and useful. getAbstract recommends his expert manual to small-business owners, salespeople, managers, start-ups and others trying to reach more customers and make more sales.
Book Publisher:
Wiley