The Complexity Crisis (Summary)
ebook ∣ Why Too Many Products, Markets, and Customers Are Crippling Your Company - and What to Do about It
By John L. Mariotti

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getAbstract Summary: Get the key points from this book in less than 10 minutes.
John L. Mariotti, a senior business executive turned consultant, speaks from experience about the causes, costs and cure for complexity. He argues that companies complicate their businesses in the effort to grow when markets are stagnant. They multiply products, services, target markets and vendors. However, this strategy gets them into trouble: They increase overhead, because they need to hire more people to deal with the multiplication, their inventory swells and their service suffers. They don't know how to forecast accurately under these new circumstances, and their bottom lines turn red. Because the world's wealthiest markets are in regions with low population growth and, therefore, low market growth, complexity is becoming a widespread crisis. Fortunately, it is curable. getAbstract suggests that if you are a manager or executive whose company is heading down the complexity route, you might want to consider Mariotti's useful guidance on appropriate therapies.
Book Publisher:
Adams Media