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本书为企业金融方式学习内容与投资理财的基础知识，为企业提供了银行产品、融资租赁、证券市场、基金与股权、保险市场产品、房地产、股票市场、期货市场及其他金融方式投资与应用的知识。理论与实践相结合，提供了案例，深入浅出，易于学习
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