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一份苹果公司崛起全过程的秘密档案，一位被称为"天使与魔鬼结合体"的商业奇才。本书以独特的视角来讲述苹果怎么样用非MBA的方式演绎商业之路。让广大青少年读者在熟悉名牌、追随名牌的同时，能够从名牌的创立过程和创始人的创业过程中获得人生的启发，更好地激励自己成长，从而实现自己的梦想
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