The study presents data from a survey of 48 North American colleges about their student retention efforts. The study helps its readers to answer questions such as: What are retention rates for different categories of student such as distance

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learning students, foreign students, graduate students, full time undergraduates and other groups? How important are offices such as financial aid, academic advising and tutoring, among others, perceived to be in the retention effort? What special efforts are being made to identify at risk students and what measures are being taken? How are retention efforts evaluated? What is the impact of general economic conditions on retention? How much are colleges spending on retention consulting? What role does student employment opportunities play in retention? Data in the study is broken out by college size, type, level of tuition and for public/private status.