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"Anything that makes our clients happy, makes us happy!" So say the Babes at HIP, Inc., a fictional ad agency not unlike every hot or wanna-be-hot shop in L.A. or Chicago, NYC or Seattle. Babes in Adland is a pithy, perky, ball-busting roman à clef of life in an '80s-something advertising agency, told from the female POV. TOM (The Office Mom), along with a receptionist known as The Sphinx, and a host of Babes, share the unvarnished side of females in the world of (M)AD MEN.