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The marketing secrets that experts and top professionals use.

Get results fast with this quick, easy guide to the fundamentals of Marketing
Includes how to:
--¢ Position your product for a target market
--¢ Build a brilliant marketing plan
--¢ Create stunning branded marketing materials
--¢ Use memorable publicity to build market interest
--¢ Take advantage of new technology

Publication Details

HarperCollins Publishers
HarperCollins Business
Publication Date:
Collins Business Secrets


  • Kindle Book
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  • Adobe EPUB eBook 196.3 KB

Peter Spalton (Author)

Peter Spalton CMC works as a freelance marketing consultant for multinationals, private companies, family business and public bodies. He mentors chief executives and sales directors throughout the UK. He has also held senior marketing positions in...

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