Corporate Communication

ebook Getting the Message Across In Business

By Elise van Staden

cover image of Corporate Communication

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Successful business communication in the South African context. Caters for the needs of students in business communication at universities, universities of technology and comprehensive institutions, and also for business professionals in large organisations, small business owners and entrepreneurs. Contents include the following:

  • Role of language
  • Nature of communication in organisations
  • Interpersonal communication skills
  • Role of culture
  • Body language
  • Persuasion
  • Negotiation
  • Writing skills
  • Writing reports
  • Meetings and meeting procedures
  • Formal presentations
  • Visual aids
  • Facing the media
  • Corporate Communication