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徽商萌生于东晋，成长于唐宋，盛于明，衰于清末。徽商讲究商业道德，提倡以诚待人，以信接物，义利兼顾。以勤奋和吃苦耐劳而著称，在外经营，三年一归，新婚离别，习以故常。徽商商而兼士，贾而好儒。本书将为你讲述明代徽商那些大义、善心、慷慨解囊之举，为现代社会的生活经营提供一些思考和借鉴。
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