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Every day, countless promising startup companies fail, despite seemingly doing every thing right. But there's a new approach to running a startup, and its revolutionary principles are changing the face of entrepreneurship worldwide. It's called the "Lean Startup" method, and its secrets will transform the way you do business.

If you're an entrepreneur looking to launch a successful startup, The Lean Startup is a must-read. Its methods have been proven worldwide, turning misguided startups into dynamic, profitable ventures with a future of success ahead. What worked for them will work for you too.

You will learn:

· Why a good startup needs a unique type of management

· How to learn what your customers need, and how to meet those needs

· Why many promising startups end in complete failure-and how to avoid this happening to your great idea.