Setting business strategy enables you to develop absolute clarity on priorities, organize resources, and get better results than ever before. It may sound complicated, but Brian Tracy knows how to make it simple. In this practical book he shares the most important lessons for strategic planning. You'll discover how to:
Ask the five key questions vital to any strategic plan

Determine a corporate mission that lifts and inspires people

Gain valuable insight with market share/market growth and strategy/operations matrices

Define yourself in relation to the competition

Reposition your business with new products, services, and technologies

Measure success via clear financial objectives

And more.
Using examples ranging from Alexander the Great to IBM and General Electric, Tracy gives you proven ideas for maximizing opportunities and increasing ROI. Powerful and portable, Business Strategy will help you take firm control of your company's destiny.

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