The digital age can be a huge blessing for anyone who wants to start a business and is willing to take advantage of the vast amount of technology currently at their disposal. The Internet, e-mail and personal computers; together with relatively inexpensive software make business start-up so much easier than it was a mere 35 years ago. This book covers several different scenarios. It will help those who have invented a new product and want to bring it to market. As an alternative, it will help people who intend to sell an existing product that is available locally or can be imported. It will then offer suggestions on starting a service business. For those who don't have any ideas on what kind of business to start, it will help them find something appropriate. Get hints on researching the market for a product or service. The choices for a business name and different forms of legal structure. Hints on using your residence to operate your business. Alternatively, some of the issues if you have to sign a commercial or retail lease. Employees can make or break a business and this book shows you how to calculate your human resource requirements and get the most out of your workers. Covers online and offline advertising together with marketing; how to set up your Web site and sell online. Calculate how much money it will cost to start your business and whether you can self-finance or obtain money from friends, family or through crowdfunding. Different software packages for creating a business plan and how to use it to obtain outside financing.