In Casino-ology, Zender argues against excessive card-counter and shuffle-tracker countermeasures in favor of hand production to increase profits, and concludes that rhythmic dice rollers aren't the threat they're made out to be. He details the dangers of customer-service breaches; ill-conceived non-negotiable-chip programs; and past-posting, marked-card, and false-shuffle cheating scams. He addresses player tracking systems, 6-5 payouts for blackjacks, the subtleties of marketing to Asian customers, nuances of the derivative pit games, even the science of turning around a distressed casino.