本书从简单实用的原则出发，从理论上讲述了练就说话魅力的技术、技巧，同时又教给大家七项说话魅力的修炼法则，从实战角度教会大家怎么说话最讨人喜欢。怎么说话最有影响力，怎样说好难说的话等；还涉及了如何与不同的人说话，如上司、下属、同事、恋人等；如何在不同场景下说话，如求人办事、求职面试、电话交谈等，是一本实用性很强的书。(By starting from the simple and practical principles, the book talks theoretically about techniques and skills for speaking charms as well as teaches the practicing rules for seven kinds of speaking charms. Practically, it teaches how to be favored by speaking, how to speak with most influence and how to speak of what it is hard to tell. It also involves how to speak to different people, such as the boss, subordinates, colleagues and the lover; how to speak in different circumstances such as requesting for help, interview for a job and talking on phone. It is a very practical book.)