Cruise to Success
ebook ∣ How to Steer Your Way through the Murky Waters of Marketing Your Library · Chandos Information Professional Series
By Loreen Phillips
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Cruise to Success is a hands-on guide and handbook to create a library marketing campaign. Examples and step-by-step instructions assist both the novice and expert in presenting a campaign to attract the campus community to the library's resources.
- Step-by-step guidelines
- How to instructions
- Clear, concise information
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