Why Some Companies Emerge Stronger and Better from a Crisis
ebook ∣ 7 Essential Lessons for Surviving Disaster
By Ian I. Mitroff

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Do your company and employees have the necessary "IQ" not only to withstand a crisis but also come through it with strength and confidence?
Like many companies over the last few years, yours has probably done a great deal to reassess its physical, strategic, and financial vulnerabilities. However, there is a huge difference between business continuity planning and true crisis management. Ian Mitroff outlines seven distinct competencies your organization needs to handle crises effectively:
Although crisis management has taken on new urgency in recent turbulent times, the need for careful planning did not originate on September 11, 2001. Mitroff's examples, drawn from interviews conducted both before and after the 2001 attacks during his 25 years of experience, demonstrate the need for action — and offer a blueprint for taking it.