Unlock the Secrets of Effective Communication and Captivate Your Audience
In Making Your Point, leading strategic communications expert David Bartlett shares his decades of experience to help you speak, write, and communicate more effectively. Whether you're a student, business professional, public speaker, or politician, this accessible guide provides the tools you need to improve your skills and deliver memorable messages.
Bartlett's advice is grounded in common sense and backed by real-world examples. You'll learn how to:
Devise a simple strategic goal for every interview, meeting, or speech
Tailor your message to appeal to your specific audience
Craft positive, concrete, and empathetic messages
Leverage blogs, podcasts, and platforms like YouTube to promote your message
Reach even the largest audiences one person at a time
Drawing on wisdom from Aristotle to The Daily Show, Making Your Point provides the secrets to sharper, more influential communication. With careful research, thoughtful planning, and the right content and style, you'll be equipped to make your point with impact.